free run 2 When true tweed’s your bag

When true tweed’s your bag

Thousands and thousands of metres of cheap tweed are pumped out of factories in China every day. Clare Robertson would watch them, heart sinking with every roll. It was partly in response to this that she free run 2 and business partner Guy Hundleby established Scotland’s newest luxury brand.

“I spent a fair bit of time out in the Far East,” she says, “and visited several factories that are producing tweed. Ultimately, this is a Scottish fabric, so it’s very disheartening to see that. I wanted to be able to design some bespoke tweeds that are actually made in Scotland.”

So, just over a year ago, Strathberry was born; its first standalone store opened in Edinburgh’s Grassmarket last month. Working closely with a mill in Peeblesshire, Robertson has designed smooth silk/linen mix tweeds in five main colour palettes. For women, there is the vibrant red, white and blue Tantallon, inspired by the red sandstone of Tantallon castle in East Lothian; and Harebell, in homage to the Scottish flower, with a colour pop of mustard and trimmed with granite leather. “When you look outside on a cloudy day,” says Robertson, “you get all these wonderful greys and that’s really where that colour comes from.”

Then there is Sweet Brandy “that’s inspired by my grandmother, who liked to have a glass of sweet brandy” and, for men, the russet and mustard Portmore and the blues and pale yellows of Silverbirch.

The leather is exquisite, super smooth English bridle leather, and each laboriously hand finished bag takes 12 hours of work to create. All of which goes some way to explaining the price tag of between 400 and 1,500. A spectacular golf bag costs just over 4,000.

“It’s not being desperately Scottish,” insists Robertson. “We’re pushing the boundaries of what traditional is. We’re doing something a little bit contemporary or at least I think so.”

Born and brought up in Edinburgh, Robertson, who is creative director of Strathberry, had been involved in the Scottish fashion industry for many years, then worked in manufacturing in the Midlands, before being wooed back to Scotland to work as head designer for Ness. “I’ve been thinking about this for what feels like a lifetime,” she says. “It was just about finding the right moment. To launch a brand takes a hell of a lot of time and commitment.”

The timing could hardly be better. They’ve already been picked up by luxury New York store Massimo Bizzochi, which sits sandwiched between Alexander McQueen and Stella McCartney in the Meatpacking District. “Just this week we’ve had product going into Skibo Castle as well,” she adds, “and they called us to say they sold three pieces yesterday.”

They have been meeting potential contacts in Dubai and have no qualms about their desire to become a multi million pound international brand within five years. Each season will see one or two subtle changes to the collection. But, says Robertson: “I don’t want to reinvent the wheel every season, I want these to become staple pieces. We’re moving along quite tentatively and reacting to what our customers want.”

The future, she says, will hopefully see Strathberry on the red carpet “we’ve already had a couple of requests” and perhaps even some interesting collaborations with other designers. “We’re working with a couple of exciting faces,” says Robertson secretively, “so we’ll see what happens there. There’s lots of potential.”

This website and its associated newspaper adheres to the Press Complaints Commission Code of Practice. If you have a complaint about editorial content which relates to inaccuracy or intrusion, then contact the Editor by clicking here.

If you remain dissatisfied with the response provided then you can contact the PCC by clicking here.

The Scotsman provides news, events and sport features from the Edinburgh area. For the best up to date information relating to Edinburgh and the surrounding areas visit us at The Scotsman regularly or bookmark this page.

Cookies are small data files which are sent to your browser (Internet Explorer, Firefox, Chrome etc) from a website you visit. They are stored on your electronic device.

This is a type of cookie which is collected by Adobe Flash media player (it is also called a Local Shared Object) a piece of software you may already have on your electronic device to help you watch online videos and listen to podcasts.

Yes there are a number of options available, you can set your browser either to reject all cookies, to allow only “trusted” sites to set them, or to only accept them from the site you are currently on.

However, please note if you block/delete all cookies, some features of our websites, such as remembering your login details, or the site branding for your local newspaper may not function as a result.

The types of cookies we, our ad network and technology partners use are listed below:

Revenue Science A tool used by some of our advertisers to target adverts to you based on pages you have visited in the past. To opt out of this type of targeting you can visit the ‘Your Online Choices’ website by clicking here.

Google Ads Our sites contain advertising from Google; these use cookies to ensure you get adverts relevant to you. You can tailor the type of ads you receive by visiting here or to opt out of this type of targeting you can visit the ‘Your On free run 2 line Choices’ website by clicking here.

Webtrends / Google Analytics This is used to help us identify unique visitors to our websites. This data is anonymous and we cannot use this to uniquely identify individuals and free run 2 their usage of the sites.

Dart for Publishers This comes from our ad serving technology and is used to track how many times you have seen a particular ad on our sites, so that you don’t just see one advert but an even spread. This information is not used by us for any other type of audience recording or monitoring.

ComScore ComScore monitor and externally verify our site traffic data for use within the advertising industry. Any data c free run 2 ollected is anonymous statistical data and cannot be traced back to an individual.

Local Targeting Our Classified websites (Photos, Motors, Jobs and Property Today) use cookies to ensure you get the correct local newspaper branding and content when you visit them. These cookies store no personally identifiable information.

Grapeshot We use Grapeshot as a contextual targeting technology, allowing us to create custom groups of stories outside out of our usual site navigation. Grapeshot stores the categories of story you have been exposed to. Their privacy policy and opt out option can be accessed here.

Subscriptions Online Our partner for Newspaper subscriptions online stores data from the forms you complete in these to increase the usability of the site and enhance user experience.

Add This Add This provides the social networking widget found in many of our pages. This widget gives you the tools to bookmark our websites, blog, share, tweet and email our content to a friend.